Your analysis must be no less than 3-double spaced pages, and it must address the following:
What specific business management problems was Disney facing?
How can the technology they were considering redress those business management problems?
How (if at all) would this technology allow Disney to improve its operational efficiencies?
How (if at all) would this technology allow Disney to improve its customer satisfaction and retention?
Is this technology risky? If so, what are the risks and what might Disney to reduce the risks associated with its implementation? Is Disney doing a good job of managing risk with this project?
How much does the technology under consideration cost to implement and what is the potential cost of not implementing this technology? (Note: Your response to this question need not be entirely monetized. It can be partially descriptive)
What are your personal thoughts and impression with regard to this project?