Communication Audit

Communication Audit Presentation (30 points) Outcomes 2 and 4

What are the communication challenges organizations face today? Once they are identified, how
does an organization overcome these challenges and improve their communication flow? In this
three-part assignment, you will first conduct a communication audit to assess organizational
communication within an organization of your choice. A communication audit is a method of
research that reveals how your stakeholders view your organization’s communication methods
and effectiveness. We will provide you with a survey (below) that you will use to measure this
perception, and you will administer it in your organization.
You will then analyze and synthesize the results of the data obtained from your audit efforts and
select one critical communication challenge in your organization, conduct research and develop
suggestions for addressing that specific communication challenge. Last, you will present the
result of your audit, your research, and suggestions for improvement in a presentation.
Your goals:

Administer the communication audit in your organization. This should be an organization
you work for or have access to such as a school or church organization.

Analyze and synthesize the results of the data from the communication audit.

Based on the communication audit identify one critical communication challenge that
needs to be addressed within your organization.

Create and deliver a presentation that provides the results of your audit with suggestions
for improvement based on the data obtained from the audit and the literature on
organizational communication.
Directions:
Assume you are the Director of Human Resources at your chosen organization. You are tasked
with conducting a communication audit and presenting the results to leadership. Your goal in
conducting the communication audit is to identify one main communication challenge within an
organization that needs to be addressed.
You will complete the following tasks:
Conduct a communication audit using the Communication Audit Survey located below. In order
to obtain valid results, you want to survey between 8 to 10 people.
You may print out the survey and distribute it in person for completion, or you may administer it
online, for example, using SurveyMonkey or Google Form.
The survey includes questions that tap six different areas of organizational communication: (1)
Receiving information from others, (2) Sending information to others, (3) Following up on
information, (4) Sources of information, (5) Timeliness of information, and (6) Channels of
communication. Within these six areas of organizational communication, identify one major
issue in one area to address based on the responses from the survey.
Finally, research the scholarly literature for recommendations about how the organization can
address this issue.
Format:
Communicate the results of the Communication Audit by developing a presentation, using APA
format. Include a title slide with your project title (e.g., “Communication Audit”), the
organization’s name, your name, class, instructor, and date.
Present an introduction that describes your research methodology and provides details of the
survey administration, response rate, and characteristics of the survey population. Develop a
professionally-written narrative in which you describe the data using appropriate tables, charts,
and graphs. Include a detailed analysis followed by a summary of your findings, using the
example in the “Collecting and Analyzing Data” file in the content area. Identify the top
communication challenge from your survey, and present your recommendations to strengthen
this communication challenge, based on the scholarly literature. In the appendix, present the
survey questions and the number of responses for each question.
Your presentation should be professional and creative. Adding audio and/or visual elements on
the slides is highly recommended. Text should be the proper size for viewing during a
presentation. Your presentation will need title and citation slides. You must have a minimum of
3 reliable sources in your citations. Use APA format for the in-text citations you use to support
your arguments. Don’t forget to check your spelling! As a friendly reminder, all words must be yours and your own typing. You may not copy text directly from a source.
You may use presentation software of your choice. Examples include (but are not limited
to):
Powerpoint
Powerpoint with audio recording
Animot0
Google Docs- presentation
GoAnimate
Prezi
PLEASE NOTE:
Your presentation software should not incur any costs. You are responsible
for understanding how to use the software. You will need to submit your work in a format that
can be easily opened by your colleagues and the instructor.
** Be sure to review the rubric for grading criteria before you begin working on and submitting
this assignment**
Format:
Communicate the results of the Communication Audit by developing a presentation,
using
APA format. Include a title
slide with your project title (e.g., “Communication Audit”), the
organization’s name, your name, class, instructor, and date.
Present an
introduction
that describes your research methodology, providing details of the
survey administration, response rate, and characteristics of the survey population. Clearly present
a
narrative
to describe the data using appropriate tables, charts, and graphs. Include a detailed
analysis
followed by your findings. Identify the top communication challenge from your survey,
and present your
recommendations
to strengthen this communication challenge, based on the
scholarly literature. In the
appendix
, present the survey questions and the number of responses
for each question.
Your presentation should be professional and creative. Adding audio
and/or
visual elements
on
the slides is highly recommended. Text should be the proper size for viewing during a
presentation.
Your presentation will need title and citation slides. You must have a minimum of
3 reliable sources in your citations. Use APA format for your citations.
Don’t forget to check
your spelling!
As a friendly reminder, all words must be yours and your own typing. You may
not copy text directly from a source.
You may use presentation software of your choice. Examples include (but are not limited to):

Powerpoint

Powerpoint with audio
recording

Animot0

Google Docs- presentation

GoAnimate

Prezi
Your presentation software should not incur any costs. You are responsible for understanding how to use the software. You will need to submit your work in a format that can be easily opened by your colleagues and the instructor