“Improving a College Recruitment Program

Instructions

Read Application Case “Improving a College Recruitment Program,” and address the questions below (Heneman III, pages 260-262).

What topics should be covered in the training program? Explain how the recruitment briefing conducted by Marianne could have been more effective.

What materials and training aids will be needed for the program? Tell why the materials and training aids would be needed. How did you decide these would be needed?

What skills should the trainees practice during the training? Select the top two skills (in your opinion) and state why these skills are more important than the others?

Who should conduct the training? Provide information to support your answer.

What other changes might have to be made to ensure that the training has a strong impact on the managers and that during the recruitment process they are motivated to use what they learned in training?

What topics should be covered in the training program? Explain how the recruitment briefing conducted by Marianne could have been more effective.