Report

Prepare a response of at least two-pages responding to the questions listed below.

Should Pace Sterling proceed with this sponsorship?  Defend your position Pro or Con.  When drafting your answer, take the following into consideration:

  • Do you feel that this sponsorship made any sense in the first place?  Why or why not?
  • Is the sponsorship for Pace Sterling worth any negative publicity that might accompany their relationship?
  • If a company associates itself with a sexist organization, what is that saying about their own values?  Is that important particularly in today’s #Me Too movement

https://hbr.org/2003/04/keeping-to-the-fairway