Rhetorical Analysis Essay


E1 Rhetorical/ Visual Analysis

Choose an advertisement; it must be in a visual format. For example, it could be an advertisement from a magazine or a video clip of a commercial (which is preferred). Write 2-5 pages analyzing how that advertisement uses the rhetorical appeals in order to persuade its audience of something. To be specific, the ad could be attempting to encourage people to sign their children up for a summer camp or to attend a certain church or the advertisement could be asking people to buy Gatorade or Nike products.

This question should be taken into consideration when forming your thesis statement and writing your essay:
Do you feel the advertisement persuaded you to buy/get/use the product because of its use of logos, pathos, and ethos?

-Make sure your essay has a clear thesis and is organized

-It must be in MLA format

-It must meet the 2-5 full-page length requirement

-You should have a Work(s) Cited page citing the advertisement and where you found it