Week 4 Assignment: Advertisement Analysis

 

Choose an advertisement on television, on the radio, on the Internet, or in print.

Describe, deconstruct, and analyze the advertisement by answering the following items:

  • Where did you find the advertisement ?
  • Briefly describe the scenario depicted in the advertisement.
  • What product is advertised?
  • Who is the audience for this advertisement? How do you know this?
  • Identify the main claim in the advertisement.
  • Is the claim credible? Why or why not? Use class terminology to explain.
  • What might make the claim more credible? What might make it less credible?
  • How does the author use rhetorical strategies to sell this product to its audience?
  • Does the advertisement reveal any cognitive biases? Which ones and how?

Your analysis must be at least 400 words in length and follow APA Style formatting and citation guidelines as appropriate.

It MUST HAVE APA citations and references of scholarly sources in the paper of the advertisement your describing in detail!!

I’m uploading how the title page should be for APA 7th edition for this class.

Title should be in Bold Advertisement Analysis

Department of English, West Coast University

PHIL 341: Critical Reasoning

Professor Paige Wegner